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Land Rover is a British car manufacturer headquartered in Gaydon, United Kingdom which specialises in four-wheel drive vehicles. It is owned by Indian company Tata Motors, forming part of its Jaguar Land Rover subsidiary. It is the second-oldest four-wheel drive car brand in the world, after Jeep. Land Rover originated as one specific vehicle, originally known just as the Land Rover, launched by Rover Company in 1948, and has developed into a brand encompassing a range of four-wheel drive models, including the Defender, Discovery, Freelander and Range Rover. Land Rovers are currently assembled in Halewood, UK and Solihull, UK, with research and development primarily taking place in Gaydon. Land Rover sold 194,000 vehicles worldwide in 2009. Land Rover has had a number of owners during its history. In 1967 the Rover Company became part of Leyland Motor Corporation and in 1968 Leyland Motor Corporation itself merged with British Motor Holdings to form British Leyland. In the 1980s British Leyland was broken-up and in 1988 Rover Group, including Land Rover, was acquired by British Aerospace. In 1994 Rover Group was acquired by BMW. In 2000 Rover Group was broken-up by BMW and Land Rover was sold to Ford Motor Company, becoming part of its Premier Automotive Group. In June 2008 Ford sold both Land Rover and Jaguar Cars to Tata Motors.
Land Rover Series I 
Land Rover Series IIa Series 88 Land Rovers were manufactured primarily at the Solihull plant, near Birmingham, but production of the "Freelander" (2) was moved to the Jaguar car factory at Halewood near Liverpool, a former Ford car plant. Defender models are assembled under licence in several locations worldwide, including Spain (Santana Motors), Iran (Pazhan Morattab), Brazil (Karmann)and Turkey (Otokar). The former BL/Rover Group technical centre at Gaydon in Warwickshire is home to the corporate and R&D headquarters. In May 2010, Tata Motors announced that it plans to build Land Rovers (as well as Jaguar cars) in China as the company seeks to cut costs and expand sales. Tata announced in October 2010 that they have scrapped plans to close one of the two facilities in the midlands (Castle Bromwich, where the Jaguar XJ and XK cars are assembled, and Solihull, where Land Rovers are built).Land Rover 109
Models developed for the UK Ministry of Defence (MoD) include:
British Land Rover near Pyongyang, November 1950, during the Korean war 
A mired Land Rover of the 1st Armoured Division being extracted during the Gulf War. 
Defenders of the Bermuda Regiment, 1994. 
(ERAD) technology, dubbed e-terrain technology, will allow the vehicle to move off without starting the engine as well as supplying extra power over tough terrain. Land Rover’s Diesel ERAD Hybrid was developed as part of a multi-million-pound project supported by the UK Government’s Energy Saving Trust, under the low carbon research and development programme. ERAD programme is one of a broad range of sustainability-focused engineering programmes that Land Rover is pursuing, brought together by the company under the collective name e TERRAIN Technologies. Land Rover has presented in the 2008 London Motor Show its new ERAD diesel-electric hybrid in a pair of Freelander 2 (LR2) prototypes. The new hybrid system is being designed as a scalable and modular system that could be applied across a variety of Land Rover models and powertrains. Land Rover unveiled the LRX hybrid concept at the North American International Auto Show in Detroit, for it to be going into production. An ERAD will enable the car to run on electric power at speeds below 20 mph (32 km/h).
From Wikipedia, the free encyclopedia : Trade and repair of heavy commercial vehicles (not import new) |
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